Our NGO, Nature Yetu, is primarily composed of scientists and environmental practitioners that are committed to using their experience and expertise to not only support other environmentalists (namely from the Global South) but also to advocate for evidence-based conservation decision making and best practices. Our primary approach is through storytelling and social media content. Joining the network, fit with our NGO’s mission and work done by our members. Our mission is “to inform, inspire and empower people to advocate for, support and take action for the protection of nature”. And one of our pillar of work is environmental education and communication. Through photo stories, short-form videos, social media and a recently created medium publication called “People meet Nature”, we are bringing attention to effective conservation solutions and how local research is providing evidence for and making a stronger case for conservation investment and nature-based solutions. We also work with local and regional journalists to help promote the recognition and adoption of nature-based approaches in resilience building. We are keen to connect with more conservationists who are also promoting conservation solutions around the globe and also help bring attention to the fact that local expertise and voices matter in African countries.

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